CHI Chroma Paint semi-permanent Purple Blitz hair colour with Innovative Chroma Intense Dye Technology was created for longer-lasting and more intense colours.
Direct dyes deposit easily on bleached or pre-lightened hair while simultaneously deeply conditioning. Using silk proteins to help strengthen the hair and add brilliant shine, hair appears brighter and more vibrant.
- Healthy conditioning formulation: Ammonia free and deep conditions the hair with silk and aloe; hair appears brighter and more Vibrant.
- Long Lasting colour: Colour duration maintains up to 80% true tone colour retention after 30 shampoos.
